52nd Annual Report

A Message from the SeniorCare
Board President and Chief Executive Officer

SeniorCare continues to be a leader and expert provider of services to older adults on the North Shore. Our dedication to deliver high quality programs and services to older adults, caregivers, adults with disabilities, and others did not waver despite the challenges we faced in 2023-2024, namely the on-going workforce shortage of in-home providers. We pride ourselves on problem solving, creativity in service provision, and commitment to our mission.

Over the past year, we expanded our search for new and creative ways to meet the needs of those we serve. SeniorCare is committed to the use of consumer-facing technology and is always on the lookout for innovative technology to support older adults. This year, through grants and a new partnership with Tech Goes Home, we offered classes on the use of computers. Participants received Chromebooks, which they kept after the completion of the class and assistance with internet access. We expanded our partnership with care.coach to include QMedic, which offers cellular personal emergency responders in case of crises such as falls in addition to a care.coach tablet. Through the generous support of Beverly and Addison Gilbert Hospitals and the Massachusetts Broadband Institute, we expanded in-home assistance to older adults, increased computer classes, and offered virtual reality sessions which will continue in the coming year.

Recognizing the increased needs of caregivers, we expanded our efforts to assist caregivers, many who are helping their loved ones with dementia. Through a grant from the Executive Office of Health and Human Services, we implemented our Assisting Care Partners to Thrive (ACT) program which offers a variety of special events with other community organizations and businesses. In-person and virtual support groups provide a safe and welcoming space for caregivers to share their caregiving experiences, challenges, and successes.

This year SeniorCare reached out to Human Resources teams of large employers and gave presentations to hundreds of North Shore employees, increasing awareness of services available.

We are excited to now offer supportive housing at Garden City Towers in Beverly where a Coordinator and congregate dining are available to residents for information and referral, fun activities, home care services, and nutritious meals.

SeniorCare expanded our Consumer Directed State Home Care Program whereby an older adult can become the employer and hire whomever they want, including family members, friends, neighbors, or others who will be paid to provide the care needed.

As always, we have many to thank for assisting us with carrying out our mission. This includes our many community partners, contracted providers, and grant and Foundation funders. With gratitude, we thank the many donors who have supported us this year, allowing us to continue unfunded and underfunded services and to create new innovative services to meet people’s needs. Thank you to our Board of Directors and Advisory Council for the time they dedicate to SeniorCare. It goes without saying that we could not do what we do without our amazing and committed staff and volunteers who embrace our mission each day to improve the quality of life for those we serve.

We are so excited for the coming year!